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My Top Ten Business Tools

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Which business applications do you use?  Are they web based, or local?  Here”s our list. Top Ten Google Search – what else? Google Mail – works anywhere, great archive capability, unlimited capacity (virtually) and the best Spam management.  Perversely it’s biggest weakness is Search, because of those awful “conversations. WordPress (Self hosted) – I love [...]

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Why I Just Love Posterous

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Sometimes a new toy comes along and just captivates our thinking – there’s something about it we just can’t leave alone. I’ve never really been one for puzzles – they don’t amuse me. Things that do clever stuff really easily are my particular bag. The latest thing to grab me is Posterous, the ultimate in [...]

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Capable Not Complex Business Software

Front Office Box

For business software the world has become used to complexity – it’s all that Microsoft stuff designed to keep IT guys in work.  But for social software the world expects capability, without complexity. The difference is adoption. Social sites need to capture the interest of users short on time but overloaded with choices. Capability is [...]

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Best Practice for Businesses Using Twitter

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This is the official guide to how businesses can use Twitter to generate business and provide customer service. “Every company has its own experience on Twitter. But whether a business has been here for a couple of years or just a few months, its twitterers tend to find that certain approaches lead to success. In [...]

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Checklist for the First Sales Call

Sales Coach

The first call is the most important in any sale. This is when we set the prospects expectations. After the first call we’re either there to win the order, or we’re cannon fodder – only in the deal to keep the preferred vendor honest. We need to plan the first sales call carefully, with this [...]

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The Difference Between Personal CRM and Social CRM

Personal CRM

Two new terms are literally “exploding” in the on-line chatter about how we can make more use of the social sites we’re engaged in – Personal CRM and Social CRM. This isn’t because somebody has spent millions on marketing, or even that anybody has come up with a definitive description. We now have so many [...]

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How Businesses Should Social Network

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Over the last several months I’ve been researching how small business owners view the new phenomena of social networking.  The vast majority of entrepreneurs I’ve spoken to reported they didn’t understand how to engage.  The various forums, and especially Twitter, are both confusing and intimidating. Chris Brogan recently posted on how newcomers can get involved, [...]

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Creating a Personal Brand

Personal CRM

Opportunities for us to create our own Personal Brand are literally exploding. Social Media sites opened the door for person to person interaction, so that friends could stay in touch. Business people, especially the Internet Marketers quickly spotted the opportunity.  Now it’s possible to build networks and publish content, creating our own value. What an [...]

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Find Us Wherever You Hang Out

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So we’ve set up a new group on Linked In as a place where we can swap stories etc.

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