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Capable Not Complex Business Software

For business software the world has become used to complexity – it’s all that Microsoft stuff designed to keep IT guys in work. But for social software the world expects capability, without complexity. The difference is adoption. Social sites need to capture the interest of users short on time but overloaded with choices. Capability is [...]

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Will Facebook Be The New Business Internet

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Back in the 90′s the Internet was dominated by ISPs who charged us for the privilege of accessing their adverts. Everybody expected this to be the new business model, but it didn’t last. New DSL providers came along, getting together with Google to provide us with free portals. Through the late 2000s we’ve seen an [...]

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The Business Internet Evolves

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We can all remember ten years ago when we were starting to get used to the idea of using the Internet to buy things. eCommerce sites were a bit like stores – the difference being we didn’t need to find somewhere to park Through the last ten years we’ve seen the Internet evolve as a [...]

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It’s Simply About Being Organized

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My mother’s just thrown her Microsoft Office for Dummies in the trash can! To be honest she’s never really used it, because she’s only ever used the most basic features of Outlook Express and Word. And now she’s found the new world, she’ll never use those again. Over the weekend I set her up with [...]

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Checklist for the First Sales Call

Sales Coach

The first call is the most important in any sale. This is when we set the prospects expectations. After the first call we’re either there to win the order, or we’re cannon fodder – only in the deal to keep the preferred vendor honest. We need to plan the first sales call carefully, with this [...]

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Funding An Internet Start Up

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There will be a lot of people asking themselves this question, and not many will have an answer. This post explains our view of the alternatives, and why we think most people with an answer have made the wrong choice.

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The Difference Between Personal CRM and Social CRM

Personal CRM

Two new terms are literally “exploding” in the on-line chatter about how we can make more use of the social sites we’re engaged in – Personal CRM and Social CRM. This isn’t because somebody has spent millions on marketing, or even that anybody has come up with a definitive description. We now have so many [...]

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How Businesses Should Social Network

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Over the last several months I’ve been researching how small business owners view the new phenomena of social networking. The vast majority of entrepreneurs I’ve spoken to reported they didn’t understand how to engage. The various forums, and especially Twitter, are both confusing and intimidating. Chris Brogan recently posted on how newcomers can get involved, [...]

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