Business process management

The Good, The Bad and The Ugly Sales Guys

SPPM

What’s the difference between good and bad sales people,and how can you assess them. Is it activity rates, close rates, total sales, or margin, or customer satisfaction? Maybe it’s just making target quarter after quarter. The red meat issue, for those who don’t know about selling, is activity. It’s a simple measure, and easy to [...]

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5 Ways to Forecast Sales – Which One is Yours?

SPPM

How many methods or techniques are there for sales forecasting? There are 5, in my experience, offering varying accuracy and utility. Here’s the background and a short explanation of each. We all know forecasting sales is a tricky business. It always involves some element of hope, combines a little fear, and is based on some [...]

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Why Bother With Sales Forecasts

SPPM

What is sales forecasting to you? What does it for your business? How do you calculate your forecasts and act on the results? Most people don’t understand the point of it, because usually it doesn’t work, for them at least. But with the right techniques, sales forecasting can make a big difference in any business. [...]

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Setting the Direction for CRM

CRM

They say imitation is the most sincere form of flattery, in which case I should be pleased. Strangely it doesn’t feel like that. Maybe I don’t really believe my interpretation of what we’ve seen? Maybe I’m just pissed off at my ideas being stolen? Maybe I’m disappointed at my own failure to exploit our vision? [...]

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The Front Office Process – First Call to Referral

Front Office Box

The Business Process should be a seamless progression of actions, from the first sales call to the customer reference to friends. Unfortunately its easier to talk about than implement, because our traditional view of organisation is based on the command and control models originally developed for the Roman army. Worse, our business software is designed [...]

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