Internet Enabled Business

How To Advertise Your Business With Adwords

Did you know that when Google initially became known, its founders had no way to make money from their new search engine? That’s right. It wasn’t until Google Adwords came along, that Google was able to finally turn a profit, and a profit they have certainly made. Adwords bring Google over $1 billion per month! [...]

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Social Media Marketing Where’s the Payback

Internet Enabled Business

Where’s the Return on Investment from Social Media Marketing. There isn’t any. Now it’s official, at least according to the folks at Copyblogger. Are you surprised? I’m not. I’ve believed for some time now the only way of making money on the Internet is teaching people how to make money on the Internet, and that [...]

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Google Got It Right With Buzz

Internet Enabled Business

Image via CrunchBase Has Google got it right with Buzz? What do you think? From what I see the evidence just isn’t there right now. All of the noise and most of the activity is on Twitter. Maybe for kids and family Facebook has some sort of leadership, but Twitter has the mindshare, driven by [...]

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Why can’t I make money on the Internet and why can’t anybody else? Even Google eventually.

Internet Enabled Business

Why can’t I make money on the Internet and why can’t anybody else? Even Google eventually. Why did Murdoch decide to charge for all his newspapers content and what’s going to happen to journalism as a result? Why does Facebook get twice as many visits as Google and why does Twitter have 30% of the [...]

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A New Perspective on Social Media?

Internet Enabled Business

Our social media sales strategy deliberations moved on considerably today, and then hit another wall of confusion. We spent the morning talking about our experiences using networks to reach and influence people. That reinforced our conviction. We’d been asked to talk to friends who manage a golf club. They’d heard some of the stories about [...]

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A New Business Model Emerges

Internet Enabled Business

A new online business model emerges almost every day, and today we’ve seen another, really smart idea. Zemanta is offering PROMOTED links and I’d personally like to congratulate those guys on a brilliant idea. We’ve been using the Zemanta plugin in our blogs for a long time now. If you haven’t it’s well worth a [...]

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Not another publishing tool

Internet Enabled Business

I really like what Posterous does. But blogging from an IPhone is going to take some thinking about. The last thing I need is another way to update Twitter Posted via email from stevensreeves

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Yes We Do Need a Social Media Sales Strategy

Internet Enabled Business

Image via CrunchBase We definitely need a strategy for social media based selling. Like it or loathe it, the new paradigm is here to stay. We’ll either take advantage of its opportunities, or suffer its threats. But exploiting social media for selling isn’t simple. We’ve spent the last two years trying to understand where, and [...]

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Does a Social Media Selling Strategy Make Sense

Internet Enabled Business

Image via CrunchBase Can our businesses benefit from social media based sales? Can we afford the time spent on uncertain returns? Would we better off with the tried and trusted business models of the past? There’s lots of hype about the new paradigm, but very few measurable results to learn from. The problem is we [...]

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