CRM

4 Rules for CRM Without Tears

CRM

What’s the right strategy for making CRM and Sales Pipeline Management work for your small business? If that’s a question challenging you take heart. You are not alone. Implementing enterprise software is always difficult and most people find CRM and Sales Pipeline Management the most challenging. That’s why there are so many horror stories about [...]

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Getting CRM Right 1st Time

CRM

You can avoid the CRM mistake everybody makes and here I’ll explain how you can do it. Ok, maybe the “everybody” is an exaggeration . Obviously I don’t know everybody who’s tried to implement CRM, so let me clarify by saying this is the mistake made by everybody I do know has tried – and [...]

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Front Office Box Makes My Nexus S the Complete Mobile Tool

CRM

So it turns out Front Office Box CRM and Sales Pipeline Management works great on my new Android phone.. For the last 3 weeks I’ve gradually been getting used to the Android phone. After 4 years with an iPhone this is more difficult than I expected I’ve been really impressed by the hardware which knocks [...]

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The Easy CRM Conspiracy

CRM

Have you heard of the Easy CRM conspiracy? It must be true. I read it on the Internet. Everywhere we look it’s there – Easy CRM. It must be true. Of course it’s all bollocks. I mean the Easy bit is all bollocks. That’s why its a conspiracy. There’s somebody keeps posting on Twitter – [...]

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Another Nail in the CRM Coffin

CRM

Typical CRM software doesn’t work, for customer management or customer service. We’ve written extensively on how Business Process Reengineering and CRM projects have disenfranchised customers. At times its felt like yelling at the sea, but now there’s a new dimension to our thoughts about management best practice built into systems. Gartner agrees with us, or [...]

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CRM Isn’t About Customers

CRM

The term CRM, the strategy of customer relationship management and the software system to support it, all leapt into business thinking at the start of the 21st. century. It was a misnomer then, and has been ever since. But it has been a very effective way of persuading big corporations to buy more software. By [...]

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Is CRM Doomed?

CRM

Why doesn’t CRM work? Or more precisely why don’t businesses wholeheartedly adopt CRM as a tool for managing front office activities. This question has vexed me for longer than I care to think, and that’s pretty much as long as we’ve been offering Front Office Box. Its an undeniable fact. You can take a horse [...]

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The Outlook for Spreadsheet CRM is Bleak

CRM

Using Outlook and a spreadsheet for CRM is like swimming with a rock on your back. The future is bleak, unless you’re doing it for the wrong reasons in the wrong way, in which case you shouldn’t be doing it at all. Then again if you’re the sort of guy who enjoys making life difficult [...]

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Simple CRM B/S

CRM

Simple CRM is an oxymoron – a contradiction in terms in the same phrase. Anybody needing Simple CRM should be protected from the snake oil being promoted by the morons pitching it. They don’t have what it takes to make the concept work. CRM is a business process, not an instant answer to disappointing sales [...]

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