Below we’re publishing a blog post by Namxas where he mentions our software.
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Both sides of the business software market struggle with the same issue - trying to build, or buy, standard package software offering economies of scale whilst perfectly fitting the business requirements. Anybody who stops to think will quickly see this is an issue that can never be resolved.
Sounds easy enough! All realtors work the same way don’t they, for example. No they don’t, actually. They all have their own competitive advantage built in to the way they operate. They all have their own relationships with clients and partners.
What happens when they use the same software as everybody else? They just operate like everybody else. Goodbye competitive advantage.
So how can anybody build software for realtors. They can’t. They can just build software for 80% of realtors’ needs and let the users figure out the rest for themselves.
They could build their own “business solution”.
How much more efficient would it be if realtors could get software which let them figure it all out for themselves. If the software provided only “business” best practice in generic processes and data management. Then they could use it in ways that make sense to them. And they could benefit from economies of scale, by sharing the development cost with all the other businesses who have clients, partners, processes and plans. They could minimize the cost and complexity of implementation, they could get much faster payback on their investment and they could evolve their business model in response to opportunities or competitive pressures.
We might call this “something for everybody” software.
Software like this would be difficult to build. The business process guys would have to really understand the generic, best way to stuff. The user experience guys would have to work even harder, making sure everything would be exactly where the user expected to find it.
It might be even harder to sell. Users have been taught, by the industry, to expect to choose between alternative packages, selecting the one most closely fitting the way they manage their business. This software would expect them to understand they can be free to make their own decisions, and change their minds as often as they need.
I recently came across such a software product. It’s being quietly “leaked” out as the company feels it’s way through a marketing model based most on social networking.
For the moment “free” accounts are still available for early adopters who want to contribute to the social networking model.
Anybody wanting to get a preview of the future of business software can get one at Front Office Box.”
You can read Namxas other posts at Namxas
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