The Creative Entrepreneur and How to Be One

In a year of having my head permanently stuck in the Internet I’ve signed up for a couple of newsletters but never actually read any of them. Not until I came across Copyblogger. Now the daily update from Brian Clark and friends is the ONLY post I read every day.

I’m sure there are other great thought leaders out there. I just never came across anybody I wanted to pay that much attention to.

Which is why I’ve included Brian’s .pdf Creative Entrepreneurs in our Download page.

Here’s one snippet from the paper:

“Most Web 2.0 advice is so wrong I don’t bother to correct it . . . why empower the
competition?
The Internet has always been social, even pre-web when bulletin board systems and
Usenet powered the conversation. Don’t believe the hype when you hear that social media
marketing is radically different from other online marketing.
Well, except for that part about it being easier than ever to build a profitable global
business with only yourself and a network of allies.”

Please do yourself a favour and download to read at your leisure.

For attribution Brian says:

“Feel free to republish excerpts from this report, as long as you link back to
Lateral Action for attribution.
And it’s also okay to share this report in its entirety with anyone you think might
be interested. In fact, I’d be delighted.”

Thanks Brian for your generosity.

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Tagged as: Business, Copyblogger, Internet marketing, Lateral Action, Marketing, Marketing and Advertising, Social Media Marketing, Usenet