Remember the Rolodex

by

in CRM

In the good old days, before accountants ruled the world and computer guys told  us what we couldn’t do, the salesman’s best friend was his Rolodex.

The Rolodex (for those too young) was a cylindrical device which held index cards, and those index cards contained all the records of the people we knew, and what we knew about them.  This resource wasn’t company information.  It belonged to the individual, and went with him when he moved.

In those days people used to say “a salesman is only as good as his Rolodex”.  By this they meant his network of contacts, and also his reputation.

“Only as good as his Rolodex” was a colorful way of saying “only as good as his reputation”.  His Personal Brand!

Now there are so many opportunities for building Personal Brand sales guys need a new way to maintain their own records of who they know, and what they know about them.

Paper Index cards just don’t cut it in the days of 24X7 on-line communication.

That’s why we offer Front Office Box as a Personal CRM – the modern version of the Rolodex.

With a Personal CRM salesguys can keep their own records, which go with them when they move.

It can also do a bunch of other things, like keep contacts in groups so they know who needs to be invited to the daughters birthday party, when the credit card needs to be paid, and even the service history of their cars.

The Personal CRM can even be shared with family,  planning the kids sports activities and who will drive them.

In fact the Personal CRM can be an entire system for managing relationships, plans and tasks – just like the company CRM system, but without the cost and complexity.

Reblog this post [with Zemanta]


You Might Also Enjoy


for Sales Management Insight, Strategies, Tactics, Processes and Tools
Check out our Tutorials at the top of this page and for Successful Sales Management implement these ideas with Front Office Box.

TwitterDiggFacebookFriendFeedDeliciousShare

Comments on this entry are closed.

Previous post:

Next post:

Google Analytics Alternative